Last updated: April 25, 2022
We attach importance to ensuring the security of your personal information that you have transmitted to us, both when using our website and through other means. The "Personal Data Protection Law" No. 6698 and the definitions specified in this legislation are as follows:
Personal Data: Any information relating to an identified or identifiable natural person,
Processing of Personal Data: Obtaining, recording, storing, preserving, changing, rearranging, disclosing, transferring, taking over, making available personal data by fully or partially automatic or non-automatic means provided that it is a part of any data recording system, all kinds of operations carried out on the data, such as the classification or prevention of its use,
Data Processor: The natural or legal person who processes personal data on behalf of the data controller, based on the authority given by the data controller,
Data Registration System: The registration system in which personal data is processed and structured according to certain criteria,
Data Controller: Refers to the natural or legal person who determines the purposes and means of processing personal data and is responsible for the establishment or management of the data recording system.
1. Protection of Personal Data and Purpose of Consent Text and Data Controller Position of Our Company:
Our site has the title of "Data Controller" within the scope of the Law on the Protection of Personal Data No. 6698 ("Law") in terms of personal data regarding customers, and to inform customers about the personal data processing activities carried out by our website in accordance with this Law on Protection of Personal Data and Consent, and It is aimed to obtain their express consent for the situations specified in the article.
2. Personal Data to be Processed with the Explicit Consent of Customers and Purposes of Processing:
In the following cases where the personal data processing conditions in Articles 5/2 and 6/3 of the Law cannot be met, the explicit consent of the customers is required for the processing of personal data by our site.
3. Purpose of Processing Personal Data of Customers
Personal data belonging to customers are processed within the framework of the personal data processing conditions and purposes set forth in Articles 5 and 6 of the Law below. Personal data of customers; To carry out the necessary work by the business units and to carry out the relevant business processes in order to benefit the persons concerned from the products and services offered by our site,
To carry out the necessary work by the relevant business units for the realization of the commercial activities carried out by our site and to carry out the related business processes,
Planning and execution of commercial and/or business strategies of our site,
Planning and execution of activities necessary to ensure the legal, technical and commercial-occupational safety of the persons who are in a business relationship with our site, and to customize the products and services offered by us according to the tastes, usage habits and needs of the persons concerned, and to recommend and introduce them to the relevant persons,
Establishment of possible rights and claims of the relevant parties,
Giving information to authorized institutions based on legislation,
Creating and tracking visitor records,
Ensuring the fulfillment of obligations within the scope of the Law on the Protection of the Consumer, the Law on the Regulation of Retail Trade and other legal regulations, through our company and on behalf of our company, our call center, or our website and social media pages, and through all kinds of channels, including but not limited to,
To provide better service to customers, to provide and offer various advantages, to provide information about sales, marketing, information, promotions, to provide information about campaigns and conditions, to conduct surveys, customer satisfaction surveys, to speed up purchases, to receive and deliver orders,
Creating campaigns for customers, cross-selling, target audience determination,
Carrying out activities to increase the user experience by tracking customer movements, improving the functioning of the web address of our site and personalizing it according to customer needs, conducting direct and indirect marketing, personalized marketing and remarketing activities, personalized segmentation, targeting, analysis and internal reporting activities, market research,
Planning and execution of the sales and marketing processes of our site's products and/or services, including the planning and execution of customer satisfaction activities and the planning and execution of customer relationship management processes, planning and execution of the processes of creating and/or increasing loyalty to the products and/or services offered by our site. It can be processed in line with the approval of the Customer and shared with the parties specified in this Personal Data Protection Text.
Our site has the right to associate the behavior of the user on our site with a cookie in the browser, even if he is not a member, for the purpose of online behavioral advertising and marketing, and to define remarketing lists based on metrics such as the number of pages viewed, the duration of the visit and the number of target completions. Then, targeted advertising content may be shown to this user on the site or other sites in the Display Network, based on the interests of the users. During the redirection of Google AFS ads to our site, Google may place cookies on users' browsers or read cookies or use web beacons to collect information.
4. Transfer of Personal Data of Customers:
The personal data of the customers, the work required by the business units to benefit the persons concerned from the products and services offered by our site and the execution of the related processes, the planning and execution of the commercial and / or business strategies of our site, the legal, technical Personal data processing specified in Articles 8 and 9 of the Law, including the planning and execution of activities necessary for the promotion and promotion of the products and services offered by our site according to the tastes, usage habits and needs of the persons concerned. within the framework of the terms and purposes of the Company, our business partners, suppliers, legally authorized public institutions and organizations and private institutions.
The User's Name and Contact Information may be shared with payment institutions for the purpose of identity verification pursuant to the payment institution framework agreement to be approved at the payment stage and in accordance with the Regulation on Measures Regarding the Prevention of Laundering Proceeds of Crime and Financing of Terrorism, published in the Official Gazette dated 9 January 2008 and numbered 26751.
5. Collection Method and Legal Reason of Personal Data:
Personal data is collected electronically from customers. Personal data collected for the above-mentioned legal reasons can be processed and transferred for the purposes specified in Articles 5 and 6 of the Law and this Personal Data Protection Text.
6. Retention Periods of Personal Data
Our site stores personal data for the period specified in this legislation, if it is stipulated in the relevant laws and legislation.
If a period of time is not regulated in the legislation regarding how long personal data should be stored, Personal Data is processed for a period of time that requires processing in accordance with the practices of our site and the practices of commercial life, depending on the activity carried out while processing that data; It is then deleted, destroyed and anonymized.
The purpose of processing personal data has ended; If the storage periods determined by the relevant legislation and our website have also come to an end; Personal data can only be stored to provide evidence for possible legal disputes or to assert the right related to personal data or to establish a defense. Despite the expiry of the statute of limitations and the expiry of the statute of limitations for the right to assert the aforementioned right in the establishment of the terms herein, retention periods are determined based on the examples in the requests made to our site on the same issues before. In this case, the stored personal data cannot be accessed for any other purpose, and only when necessary for use in the relevant legal dispute, access to the relevant personal data is provided. Here, too, personal data is deleted, destroyed or anonymized after the aforementioned period expires.
7. Rights of Customers as Personal Data Owners:
Data owners pursuant to Article 11 of the Law; (i) to learn whether personal data about them is processed, (ii) to request information if their personal data has been processed, (iii) to learn the purpose of processing personal data and whether they are used in accordance with its purpose, (iv) to learn about personal data in the country or abroad. knowing the third parties to which the personal data has been transferred, (v) requesting correction of personal data in case of incomplete or incorrect processing and requesting the notification of the transaction made within this scope to the third parties to whom the personal data has been transferred, to request the deletion or destruction of personal data in case of its disappearance, and to request the notification of the transaction made within this scope to the third parties to whom the personal data has been transferred, (vii) to object to the emergence of a result against the person by analyzing the processed data exclusively through automated systems, and (viii) to the person has the right to demand the compensation of the damage in case of damage due to unlawful processing of personal data.
Requests regarding the exercise of the aforementioned rights can be submitted by the personal data owners through the methods specified within the scope of the Law No. 6698. Our site will evaluate these requests and conclude them within 30 days.
There may be changes in line with legal and technological developments regarding the issues included in this form.